March 22, 2004

The CBS Infomercial

It turns out that CBS’s parent company, Viacom, will profit from the sales of Richard Clarke’s book, “Against All Enemies.” This book was promoted on CBS’ 60 Minutes show.

Can you say, “Infomercial?” Most informercials acknowledge they are trying to sell you something. CBS appears to be sneaking in the sales pitch under the radar.

Posted by Ted at March 22, 2004 12:29 PM